Calum sat on the top of the freezer staring at the busy park. Business was slow as usual even though the park was busy. He had sold some ice cream but only had made about $5. 99 in the past four hours. He received $250 every month for running the truck and half the money … Read more
Cold Stone Creamery has been serving superior ice cream, cakes, cupcakes, smoothies and shakes for over 20 years. Their Mission Statement expresses “We’re fully committed to embracing diversity and inclusion in all aspects of our business. That’s why we’re developing a workforce that reflects the changing marketplace, while building and sustaining external relationships with multicultural … Read more
In the market of premium ice cream Ben and Jerry’s have a strong rival. Haagen Dazs is currently the main competitor in the concentrated market place for super premium ice cream. Substitutes, however, are available. There are other ice creams not in the super premium category. To an extent these are real competitors. However for … Read more